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Six services

Everything we do, and what each one costs

No packages, no upsells, no marketing fee. The only thing we charge for separately is a standalone shoreline review for owners who are not buying or selling with us.

The Lakeside Living Realty meeting table on Monona Avenue
402 Monona AvenueMadison, WI

Our services

  • Buyer representation

    We tour, we read the disclosures, we write the offer that wins without overpaying.

    For: Buyers at any price point, from a first Monona cape to a Mendota point lot

    What it includes
  • Listing and marketing

    Photography, video, pricing strategy and a launch plan built around the water, not the wallpaper.

    For: Sellers of waterfront, near-water and in-town Madison homes

    What it includes
  • Waterfront due diligence

    Piers, permits, frontage measurement, shoreland zoning and what the seller's sheet leaves out.

    For: Anyone buying or selling shoreline property on the Madison chain

    What it includes
  • Relocation services

    For buyers moving to Dane County who need the map explained before they need a house.

    For: Out-of-state buyers, corporate transfers, returning alumni

    What it includes
  • Staging and prep

    The punch list, the trades and the styling that get a home ready for photo day.

    For: Sellers preparing a home for market

    What it includes
  • Second homes and investment

    Weekend cottages, rental math and the county rules that decide what you can actually do.

    For: Second-home buyers, small investors, families buying together

    What it includes

Working together

What the first month looks like

Whether you are buying or selling, the shape is the same: a real conversation, then homework, then a decision you can defend.

  1. Week 1

    Sit down with us

    Ninety minutes on Monona Avenue. Budget, lakes, timing and what your weekends actually look like.

  2. Weeks 2 to 6

    Tour in batches

    Four or five homes an afternoon so the comparison is honest. Most buyers see eight to fifteen.

  3. Before any offer

    Check the water

    Frontage measured, pier permit verified, depth taken at the pier head, zoning read for your parcel.

  4. 35 to 45 days

    Write, negotiate, close

    Offer priced on comparable frontage, inspection response handled, and a walk-through the morning of closing.

Straight answers

How we work

Compensation, referrals and response times, in plain terms.

Still wondering about something? Call the office and you will get a person, not a form.

(608) 555-0149All frequently asked questions

In most Dane County transactions the seller's brokerage offers compensation that covers buyer agency. Where it does not, we agree the amount with you in writing in the buyer agency agreement before we tour, and it becomes part of the offer negotiation.

No. We refer people we would use ourselves, and we take nothing from them. It keeps the recommendation honest and it is the only arrangement we are comfortable with.

Yes. About a third of our buyers start remote. We do recorded walk-through videos, live video showings, and we attend inspections on your behalf with a same-day call afterward.

Within one business day on any form submission, usually the same day. If it is urgent, call the office at (608) 555-0149 and you will get a person during business hours.

No. This is a demonstration website. Every listing, sold figure, review and statistic on it is a fictional sample created to show how the site works.

Start with the ninety-minute version

Buyers and sellers both get the same first meeting: no charge, no obligation, and you leave with a written plan.

Four agents, one office on Monona Avenue, replies within one business day.

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